New Now Know How

This is a great post. You should totally click through to the whole thing and read all five of Andrew Parker’s great suggestions.

This one was my favourite:

5) Starbucks - Seriously. Go down to your local Starbucks with two experimenters during coffee rush hour. Go to the person at the end of the line and tell them that if they’re willing to sit with you in front of a laptop and do a user testing session for 7 minutes, the other experiment will wait in line and buy you the drink of your choice. The person at the end of the line has nothing better to do than to wait in line, so they’re very likely to say “yes.” And, a $5 latte for 7 minutes of genuine in-person user testing is a bargain.

(I found Andrew Parker’s post and tumblelog, via Nina’s always excellent Readings of the Week.)